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Cheese Buldak – All Koreans know the secret marriage between Cheese and Hot flavor – Korea

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Samyang Cheese Buldak Hot Chicken Flavor Ramen

Mozzarella cheese powder is attached to the liquid soup with spicy cheese powder added to it. It was the gomtang type of ramen that broke this mainstream while the perception that ramen was spicy for a long time. It seems that the reason why cheese ramen that doesn’t seem to match at first is because the main consumers of ramen are young people in their 10s and 30s.

These generations are accustomed to the taste of cheese, and some of the young women especially shared a recipe for melting cheese in the spicy buldak-bokkeummyeon when it was first released. The ramen companies that respond sensitively to the needs of consumers responded to this trend, and ramen with the formula ‘spicy + cheese’ also became mainstream.

  • Samyang Cheese Buldak Hot Chicken Flavor Ramen
  • 1 Single pack = 4.94oz (140g)
  • 1 Family pack = 5 single packs = 24.7oz (700g)
  • 1 Case = 8 family packs = 197.6oz (5.6kg)
  • K-Food, Korean Brand
  • UPC: 8801073141896
  • 삼양 치즈 불닭볶음면 패밀팩
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매운 치즈가루를 첨가한 액상스프에 모짜렐라 치즈 분말을  별첨하여 치즈의 풍미가 살아있는 중독성 강한 매운맛의 제품이다. 라면은 맵다라는 인식이 오래동안 자리잡힌 상태에서 이 주류를 깬 것이 곰탕 계열의 라면이었다. 얼핏 어울릴 것 같지 않은 치즈 라면이 나온 이유는 아무래도 라면의 주 소비층이 10~30대의 젊은층이기 때문인 것 같다.

이들 세대는 치즈맛에 익숙되어 있고, 특히 젊은 여성들 중 일부분이 처음 불닭볶음면이 출시되었을 때 매콤한 불닭볶음면에 치즈를 녹여 먹는 레시피를 공유기도 했다. 소비자의 요구에 민감하게 반응하는 라면회사들이 이러한 흐름에 호응한 것인지, ‘매운맛 + 치즈’라는 공식의 라면 역시 주류가 되었다.

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